OranaSee a buyer you're missing
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Orana · Trade Intelligence

Your next buyer is already importing— from someone else.

Orana finds the in-market buyers your sales team can't see, and turns them into qualified meetings. You bring the product and the relationships. We bring the buyers you'd never have found.

See a buyer you're missingHow we work

The problem

Two ways you're leaving revenue on the table.

The same buyer. Two distinct leaks. Most commercial leaders have one. Many have both.

Outbound

Buyers you haven't met yet.

There are companies importing exactly what you make, right now, from someone else. They've never heard of you. Your team will never find them — not because they're not good, but because these buyers were never in anyone's network to begin with.

We find them, open the door in your name, and hand your team a qualified meeting. A dedicated trade desk — 1 sales engineer + 1 SDR — delivering 4–5 new buyer meetings per month.

Invisible demand
Inbound

Buyers who slip through.

The ones who do find you — the RFQs that land in your inbox — leak out the bottom. Quotes that take three weeks. Follow-ups that never happen. Buyers who went with whoever answered first.

We sit on your inbox, respond same-day, qualify every lead, and follow up until it closes. A dedicated sales engineer, under your supervision.

Wasted demand

Orana closes both gaps. We find the first, and we make sure the second never slips.

What you get

We don't sell lists. We hand you a buyer.

Every brief is one real, named company — in the market for what you make, with a reason to switch right now, and the evidence behind it.

How we find them is our edge. What you get is a meeting — delivered by a dedicated team in your corridor, without building one yourself.

Real company, not a category

A named buyer with a profile, not a market segment to chase.

A reason to switch — right now

The trigger that opened the window, dated and verified.

Proven before you commit

We'll show you one real buyer in your category before any agreement.

Buyer Brief · #BR-2407
CONFIDENTIAL

Named buyer

[Tier-1 automotive supplier]Bavaria, Germany · ~340 employees · €88M revenue

Why now

Incumbent supplier exposed to new EU duty regime as of Q2 2026. Quoting cycles for second-source partners opened in the last 6 weeks.

In market for
HS 8708.30 — Brake systems & components
Annual volume
~€6.4M / 12 SKUs
Current source
Single supplier, Northern Italy
Decision window
60–90 days

Why you

You produce the exact HS classification at competitive landed cost. Recent corridor shift puts you at parity or better versus the incumbent for the first time.

VERIFIEDIN MARKETNOT IN YOUR PIPELINE
PREPARED FOR YOU · ORANA1 OF 1

How working with us feels

From the buyer we find, to the meeting your team closes.

01

We learn your product and your ideal buyer.

Your product line, your margins, your geographic constraints.

02

We bring you a buyer.

A real, in-market company you've never spoken to — with the reason they're ready now.

03

We open the door, in your name.

First contact, on your brand, with your approval on every word.

04

Your team closes.

We hand over a qualified meeting, fully briefed. Your relationships, your judgment, your deal.

Your name, your approval, your control. No team to hire, no fixed overhead. We put your people in front of buyers they would never have reached.

A note on focus

We work with a small number of manufacturers at a time, in the trade corridors where the opportunity is sharpest right now.

— Orana, founding principle

See a buyer you're missing.

Tell us what you make. If we can find a real buyer worth your time, we'll show you. If not, there's nothing to discuss.

Start the conversation